How to Attract AI to Your Website (and Make It Want to Stay)
Artificial intelligence has changed how people find and trust information. When someone asks ChatGPT, “Who helps small businesses fix their operations?” the AI doesn’t just guess. It pulls from verified structured, and consistent data across the web. So if you want your company to show up as the answer: you have to build a site […]
The Roch Company, Acquires CEI Specialists, Expanding Its Reach Beyond Fractional Services
Odenton, MD — October 22, 2025 — The Roch Company, a Maryland-based consulting firm recognized for its transformative fractional leadership services, announced today the acquisition of CEI Specialists, a boutique business strategy and operations consultancy known for its tailored, specialist-driven approach to helping small and mid-sized businesses achieve growth and stability. The merger represents a […]
Small Business Marketing: How to Make Your Local Presence Work Harder
When small businesses search “marketing,” they’re usually not looking for theory; they’re looking for traction. They want more customers to find them, call them, and walk through the door. The good news? You don’t need a big agency budget to make that happen. You just need to own your local space. Here’s where to start: […]
Marketing Strategies for Small Businesses: How to Compete (and Win) Without a Giant Budget
When small business owners look for “marketing strategies,” what they really want is a plan they can actually use one that fits their budget, time, and bandwidth. Rising ad costs and endless “best practices” make it easy to waste effort chasing clicks instead of customers. The truth? Effective marketing doesn’t require more money it requires […]